The Blog
How to Build Your Author Platform
Whether you're published or not, the idea of building an author platform can be intimidating. These 4 steps make it doable, even for reluctant marketers.
Getting unstuck with your marketing
At the weekend I sat down to write this week’s [...]
What spin class taught me about marketing
What does an exercise class have to do with marketing? [...]
When I was scared of Twitter
I have a confession to make: When I first signed [...]
When SMART goals aren’t clever
One of the questions writers often ask me is: Where [...]
Three ways to make the most of writing conferences
I recently attended the SCBWI Canada East Art of Story [...]
Social Media 101 & Twitter Workshop
Sat Jun 2, 2018, 2-4 pm, $20 Rideau St Public [...]
The top 4 questions to answer on your website
When it comes to website design, one of the first [...]
Does sales have to be pushy Part Two
In my discussions with writers, a major concern they have [...]
Three ingredients to effective marketing for writers
Do you ever wonder why some of your marketing efforts [...]
Does sales have to be pushy?
Pushy vs. purposeful: PART 1 One of the reasons we [...]
Five steps to great web content
You’re a writer who needs content for your website, a [...]
Three questions to ask before you design your website
If you want to be a successful writer you need [...]
How to help a reader pick your book
Bridging the gap between your work of fiction and your [...]
Start with how not what
Tell me the benefits not the features You’re ready to [...]
Why marketing is spelled E-M-P-A-T-H-Y
For years, many of us have viewed marketing as some [...]
Is sales selling out?
For many fiction writers, sales is a dirty word. Promotion, [...]
Marketing 101 for Writers Sun Mar 4, 2018
Three tools to kick-start your marketing campaign If the words [...]
Why writers can’t ignore marketing
Wouldn’t it be nice if we writers could spend all [...]